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August - September 2009
IIFA fever! IIFA awards ’09 get off to a flying start at Macao
The razzamatazz was, as expected, a symbol of Bollywood showpiece. The 3 day Videocon IIFA Weekend reahed its pinnacle with the Idea IIFA Awards, playing host to the ‘creme de la creme’ of the Indian film industry, the corporate world and Indian Cinema fans from across the world. Said Amitabh Bachchan, “The 10th year of the IIFA holds a special significance for the Indian film industry, establishing the success of the IIFA phenomenon. We present an unforgettable weekend this year, ensuring that IIFA continues in its tradition of the grandest celebration of India.” The Day 1 was dedicated to Amitabh Bachchan whose wax statue from Madame Tussaud’s was specially brought and unveiled by none other than Amitabh himself.
Day two hosted the FICCI Global Business Forum presented by Idea Cellular. It was a gathering of two business leaders from China and India. They discussed ‘Turning Crisis into Opportunity through enhanced cooperation between India and China. The Fashion Extravaganza was hosted by the stylish due, Zayed Khan and Sophie Choudhury.THE IDEA IIFA AWARDS night witnessed performances by the graceful Aishwarya Rai Bachchan and the dynamic Ahishek Bachchan. Sonam Kapoor gave her maiden live performance. The event was hosted by Boman Irani, Riteish Deshmukh and Lara Dutta.
Hrithik Roshan won the award for best performance.